How to Choose a Digital Marketing Company

Digital marketing companies deliver everything that businesses need to take their online marketing strategy to the next level. They offer a comprehensive range of services including SEO, email marketing, and PPC.

They are a data-driven growth agency that aims to bring 10 times ROI for their clients. They help purpose-driven brands reach their potential with the use of unique marketing strategies.

Hearst Media Services

Hearst Media Services is an American multinational mass media company that publishes newspapers, magazines, television channels, and online content. Its 21647 employees work across the globe. Its mission is “to inform, entertain, and inspire,” reflecting the company’s legacy of innovation and a love for what’s next.

The company is also one of the world’s largest diversified media companies. It owns a variety of cable networks, including A&E, HISTORY, Lifetime, and ESPN; 30 radio stations; newspapers such as the San Francisco Chronicle and Albany Times Union; 300 magazine titles in the U.S. and abroad, such as Cosmopolitan, ELLE, and Harper’s Bazaar; and many other digital businesses.

Hearst’s overall culture score is 3.6 out of 5. Employees are most satisfied with their Environment and Manager, and are generally happy with the company’s Future Outlook and excitement about going to work. They are less satisfied with the Compensation they receive, however. Hearst’s onboarding experience is generally positive, with most employees feeling that they were well-prepared on their first day. Employees are also pleased with their Vacation and PTO policy, which is fairly generous compared to other companies in this industry.

Silverback Strategies

Silverback Strategies uses data to create ROI-focused solutions for its clients. The company has a team of digital marketing company who help businesses build their online presence. Its services include SEO, PPC, social media management, and content creation. Its employees are passionate about creating measurable results for their clients. They use a collaborative and scalable approach to a digital marketing company.

During a four-year engagement, Silverback Strategies helped manage SEO and content efforts for an EdTech client. They provided critical consultation to website developers and performed keyword research. They also worked on the site’s copywriting and boosted organic traffic. Their attentiveness and ability to remain communicative made them an ideal long-term partner.

Silverback Strategies is an employee-focused agency that values its tight-knit staff. The company offers flexible jobs and provides competitive salaries, benefits, and incentives. The company has also promoted a healthy work-life balance for its employees. The firm has a reputation for providing innovative, growth-oriented solutions for its clients.

Digital Marketing Agency

When looking for a digital marketing agency, it is important to take some time to do research and assess their portfolio. Many reputable agencies feature case studies and customer reviews on their websites. Then, narrow down your choices by eliminating those that don’t meet your specific business needs. For example, if you are a B2B company, look for agencies that specialize in your industry.

Thrive is an SEO and content marketing agency that has a proven track record of helping clients increase their online visibility and boost conversions. They use data-driven growth strategies that aim to bring a 10x return on investment. They also help clients develop a comprehensive content strategy and optimize their websites for maximum performance.

Another full-service digital marketing agency is Ignite Visibility, which offers SEO services, paid media, email marketing, and branding. They have a number of different standout features, including a proprietary multichannel forecasting system and software. They also offer a variety of COVID-19 marketing response plans. This makes them a great choice for businesses that are affected by the pandemic.


A full-stack online marketing agency, WebFX delivers every Internet marketing service that most businesses need. Their teams are dedicated to improving conversions, driving traffic, and measuring effectiveness so their clients can achieve business goals. They also specialize in website design, social media management, and SEO.

Founded in 1995, WebFX has generated over $2.4 billion in client revenue through marketing techniques including SEO, PPC management, Amazon marketing, and martech integrations. Their award-winning MarketingCloudFX platform and team of experienced marketing experts are trusted by over 1,000 clients. In addition, their FXBuilds program empowers their employees to change lives in developing countries.

Based in Harrisburg, Pennsylvania, WebFX offers Internet marketing, SEO, web design, and development services for mid- to large-sized companies worldwide. Their technology stack includes Skype, Slack, G Suite, ShipStation, and Kanbanize. They use these tools to manage the company’s projects, communicate with each other, and collaborate with their clients. They also provide customer support and maintenance for these tools. In addition to these tools, WebFX develops its own software to serve its clients. This gives them the ability to price their services more competitively and to maintain control over their tools.

Ignite Visibility

Ignite Visibility is a digital marketing agency headquartered in La Jolla, California. It offers a wide range of services, including SEO, social media, and email marketing. They also provide consulting services and audits, as well as a number of tools for tracking and measuring results.

Ignite has over 160 clients, including Morgan Stanley, COX, Game Spot, Tacori, Office Depot, and USA Today. Their focus is on relationships, responsiveness, and results. They use their profits to reinvest in client success, employee growth and the community.

The company was founded in 2013 by John Lincoln and Krish Coughran. The founders aimed to create one of the world’s best digital marketing agencies by focusing on a high-touch customer experience and using results to guide strategy. They believe in a holistic approach to digital marketing and use first-party data for benchmarking and forecasting.

This profile is based on public information from sources such as job listings, business filings, and more. It is not verified by Zippia and does not reflect the views of its employees or those of Zippia.